Steering Guide Workshop

Connect Strategic Priorities to Everyday Actions
8 CE Credits

The Steering Guide workshop is a structured, interactive experience designed to embed strategic alignment across all levels of an organization by translating high-level strategic concepts into actionable, role-relevant behaviors and mindsets. Grounded in the Steering Guide Framework, participants create a Guiding Principle, Core Commitments, and Supporting Actions, equipping employees to internalize the company’s strategic differentiators and apply them within their unique responsibilities. Rather than relying on abstract values or top-down directives, the workshop engages participants in a hands-on process of reflection, ideation, and peer exchange to foster ownership and clarity.

The session is typically divided into two core parts. In the first half, participants are introduced to and the creation of a Steering Guide framework and then asked to develop individual narratives: one describing how they currently apply a Supporting Action in their role, and another envisioning how they could begin applying one they do not currently use. These reflections are shared with the group to surface diverse perspectives and build shared understanding. In the second half, participants expand these ideas into practical, forward-looking applications—exploring new ways to integrate Core Commitments and Supporting Actions into their workflows, team practices, and decision-making processes. The workshop concludes with a report-out, reinforcing the idea that strategy is lived through consistent, everyday actions.

Workshop Objectives

• Deepen understanding of the organization’s strategic positioning and unique differentiators
• Translate abstract strategy into concrete behaviors relevant to each employee’s role
• Foster cross-functional alignment through shared narratives and group discussion
• Enable teams to generate new ideas for applying the Steering Guide in practical, meaningful ways
• Establish a foundation for ongoing engagement, ensuring the Steering Guide remains a living framework rather than a static document

Ultimately, the workshop serves as a critical activation tool—bridging the gap between strategy and execution by equipping employees to make the strategy their own, and by reinforcing a culture of alignment, ownership, and adaptability.

Workshop Agenda

DAY 1
Welcome & Purpose

• Overview of the Steering Guide framework (Guiding Principle, Core Commitments, Supporting Actions)
• Why this matters: bridging strategy and daily behavior

Break

Understanding the Steering Guide

• Review each component and create their own Steering Guide
• Q&A and discussion for shared understanding

DAY 2
Individual Reflection Exercise

• Identify one Supporting Action you currently apply
• Identify one you don’t yet apply but could
• Write a short narrative for each

Group Share-Out & Insight Exchange

• Small-group discussion of individual narratives
• Surface patterns, challenges, and creative applications

Break

Application Ideation

• Brainstorm practical ways to implement both Core Commitments and Supporting Actions
• Identify cross-functional or team-specific opportunities

Wrap-Up & Next Steps

• Summary of key insights
• Discuss how to share and scale within teams

Key Takeaways

• A clear, personal understanding of how strategic behaviors apply to each role
• Practical, actionable ways to live the organization’s strategy day-to-day
• Stronger alignment across departments and functions
• Ownership of strategic direction through peer-generated insights
• A repeatable process teams can use to continue applying the Steering Guide over time